What a joy is it to travel from economy class and having all the benefits of first class? Maybe that’s a perfect picture of a dream vacation which will start from a dreamy flight. JetBlue was giving all these benefits for the economy class, but recently news is flashing that JetBlue airlines is saving hot food for the rich class only. Is it true?
Yes, recently JetBlue Airways tried a new menu for the coach passengers which were traveling into Edinburgh and Dublin that has an enormous amount of hot food plates. Unfortunately they stopped the services. The reason behind this step was the non profitability that comes out of this step.
Why JetBlue is not serving hot food to economy passengers?- Details
JetBlue airlines is going through a wallet tightening situation after 2019, as this was the only year they made a lot of profit. However, the company has earned 25 million dollar profit in the busy summers of 2024, but it was not as equivalent to the loss they have faced these years.
JetBlue airlines added that this is a part of an effort through which JetBlue will provide the unbeatable quality which they are famous for by cutting the cost on unnecessary and unprofitable things. The airline was enlisted as Jetblue Best Fare Finder in many previous years and they need to maintain the quality of travel in these competitive fares for the future also.
Passengers in Mint business class will still be served hot food on transatlantic JetBlue flights. The changes came into effect on September 1 after their merging proposal with Spirit Airlines was blocked by the federal administration.
What will be on the menu at JetBlue?
As per their new “all meals will be served cold” menu, everything on the menu will be still above average for the economy class yet not hot. Obviously Jetblue Airways will not make economy class eat any ordinary chips packet or peanut packet onboard flights.
They have a menu which came after the innovative partnership with the fast casual restaurant of New York namely- Dig. What’s on the menu?
For breakfast, passengers can choose options like a smoked turkey and brie Breakfast Crepe or Overnight Oats made with coconut milk, bananas, and roasted apples. These meals come with market sides like Grapes & Pears with goat cheese and superseed crunch or a refreshing Coconut Yogurt topped with lemon and toasted coconut.
For lunch, Eastbound choices include a Chicken Grain Bowl with balsamic chicken, green lentils, and quinoa or a plant-based Ginger Garlic Tofu dish served with chilled soba noodles and pickled vegetables.
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Accompanying these mains are sides like a zesty Kale Apple Salad or Green Beans with caramelized shallots and oat milk sunflower seed dressing.
Conclusion –
As Harsh as it sounds, the rule of business is to stay on the market. JetBlue Airways is doing their best to not just stay on the market but to serve their loyal customers as per their tight wallet situations. People are happy with their low yet effective efforts.